Trade inquiries
888.500.4311 · dm@mdjadvantage.com
Virtual Inventory Program

Thousands of one-of-a-kind pieces — without owning the inventory.

The MDJ Virtual Inventory Program allows qualified retail jewelers to display a curated selection of MDJ Advantage inventory directly on their website. Products automatically populate with images, descriptions, pricing, and inventory updates, giving your customers access to an ever-changing collection of estate, vintage, antique, and contemporary fine jewelry.

Why Partners Use It

What it does for your floor.

  • Expand your online inventory without investing in additional merchandise.
  • Offer unique, one-of-a-kind jewelry your competitors don't have.
  • Increase website traffic and customer engagement.
  • Set your own retail pricing and profit margins.
  • Inventory updates automatically as pieces sell and new items arrive.
  • No photography, listing creation, or product management required.
How It Works

From feed to your floor.

  1. Request access

    MDJ provides access to the Virtual Inventory Program.

  2. Install the feed

    Our website developer works with you to install the inventory feed.

  3. Products go live

    Products automatically appear on your website.

  4. Set your markup

    You determine your retail markup.

  5. Customer purchases

    When a customer purchases an item, the order is submitted to your store.

  6. We fulfill

    MDJ confirms availability and ships the item directly to your store.

Eligibility

What you'll need.

  • Active retail jewelry business.
  • Approved MDJ wholesale account.
  • E-commerce website.
  • Ability to install or support a product feed through your website platform.
Get Started

Call the MDJ desk

Walk through eligibility, the feed install, and timing for your store with the MDJ partner desk.

888.500.4311
Or by Email

Email MDJ

Send your store name, website, and e-commerce platform — we'll follow up with next steps to get your feed live.

dm@mdjadvantage.com